Tag: PRSA
Journalists are working harder, faster and longer to produce more content in both traditional media and the online environment of hits and clicks. But more doesn’t always mean better.
It has become like a game that no one can win – who can define the un-definable. What is the new definition of public relations? – who can define the un-definable. What is the new definition of public relations?
For Southern Methodist University (SMU) digital journalism professor Jake Batsell the definition of a PR professional in the 21st century is similar to a journalist’s roll of “connecting people to knowledge.”
Mike Adams was without question a productive journalist. Covering the Central Basin Municipal Water District in the southeast Los Angeles area, he wrote more than 20 stories over the course of a few months on the water wholesaler for the online news site – News Hawks Review – the bad boys and girls of internet news.
For communication jobseekers, the term “overqualified” is often nothing more than corporate code for “too old.” No secrets or surprises here for the 50+ – and for even those younger.
Let’s face it….Facebook is not the place for the public face of a company’s PR Strategy. The conversations being held on the many pages of Facebook are fleeting, have no structure, cannot be directed to a higher level and are not tied to the company’s executive agenda.
Newsroom Ink continues to be recognized as the strategic thought leader on the topics of brand journalism and online newsrooms. For the second time in two weeks, Bulldog Reproter’s Daily’Dog has selected a Newsroom Ink post written by Ed Lallo for its PR and Issues Column.
