Tag: Corporate Executive Board

“How to Build a Leading Online Newsroom” – The Corporate Executive Board

“How to Build a Leading Online Newsroom” – The Corporate Executive Board

by / Newsroom Ink on 11/24/2010

While compiling information for thier online newsroom study, the Corporate Executive Board’s Communications Executive Council interviewed Ed Lallo, a former partner in The News Group Net and the founder of Newsroom Ink, on the techniques and best practices used in implementing the Imperial Sugar Newsroom.

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When a Crisis Becomes Chronic: Tell a Better Story

When a Crisis Becomes Chronic: Tell a Better Story

by / Newsroom Ink on 11/12/2010

On the evening of February 7, 2008, the new CEO toured the Port Wentworth, Ga refinery;b meeting with employees in the 100-year-old facility. A little after 7 p.m., a series of explosions ripped through the refinery –killing 14 employees, severely injuring others and nearly costing Sheptor his life. The tragic events of that evening set in motion two years of corporate turmoil, which came close to destroying Imperial Sugar.

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