Tag: Austin

The Tom Mattia Tapes: Chapter 3 – Doing the Right Thing

The Tom Mattia Tapes: Chapter 3 – Doing the Right Thing

by / Newsroom Ink on 05/09/2012

Deserted, dreamily lit streets heavy with the lingering dust from the day, straight off the pages of a Raymond Chandler novel; a bicyclist on the way to an early morning market carrying crates of live poultry piled in a way even a Costco stocker would admire; small quiet streets devoid of autos as far as the eye can see; those are the memories of China 20-years past for Tom Mattia, the new chairman of Edelman China.

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The Tom Mattia Tapes: Chapter 2 – Strange Bedfellows

The Tom Mattia Tapes: Chapter 2 – Strange Bedfellows

by / Newsroom Ink on 04/30/2012

“Mr. Gutenberg, what do you think you will print after the Bible?” That’s the analogy Tom Mattia, the new chair for Edelman China, uses when comparing the future of digital and social media to past communication trends.

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The Tom Mattia Tapes:  Chapter One – The Art of Storytelling Communications

The Tom Mattia Tapes: Chapter One – The Art of Storytelling Communications

by / Newsroom Ink on 04/18/2012

Tom Mattia, who retired from Coca-Cola as Senior Vice President of global Public Affairs and Communications, has served as the senior communications officer of two Fortune 100 companies, directly counseled four CEOs and managed reputational issues for four major global brands — Coca-Cola, Ford, IBM, and EDS.

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Texas Public Relations Association Dead  After More Than 50 Years

Texas Public Relations Association Dead After More Than 50 Years

by / Newsroom Ink on 12/18/2011

It is both the end of an era and a wakeup call for other communication organizations. After more than a half century of serving the Texas PR community, the Texas Public Relations Association is officially disbanding the organization on the final day of 2011.

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Ryerson Review of Journalism: The dark side of “The Even Darker Side”

Ryerson Review of Journalism: The dark side of “The Even Darker Side”

by / Newsroom Ink on 06/08/2011

A recent article, The Even Darker Side, authored by Catilyn Coverly posted on the Ryerson Review of Journalism, CANADA’S WATCHDOG ON THE WATCHDOGS, was filled with a number of discrepancies listed in a recently published letter to the editor by Newsroom Ink founder Ed Lallo.

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A Crisis of Perception for The Louisiana Seafood Board

A Crisis of Perception for The Louisiana Seafood Board

by / Newsroom Ink on 11/15/2010

When the first news flash crossed the wires of a BP oil rig explosion in the Gulf of Mexico, Ewell Smith, director of the Louisiana Seafood Promotion and Marketing Board, knew his industry had a potential problem. When the Deepwater Horizon rig sunk into the gulf waters, Smith realized he had a full-blown crisis on his hands.

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