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Political Newsrooms: Misunderstood and Under Utilized

Political Newsrooms: Misunderstood and Under Utilized

by / Newsroom Ink on 08/16/2016

The political online newsroom is not a tool for every campaign, only those that want to win. It could prove to be “the” instrumental factor in deciding a political race.

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Journalists Turn to Online Newsrooms

Journalists Turn to Online Newsrooms

by / Newsroom Ink on 08/08/2016

Journalists are working harder, faster and longer to produce more content in both traditional media and the online environment of hits and clicks. But more doesn’t always mean better.

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Tom Mattia – The Art of Storytelling Communications

Tom Mattia – The Art of Storytelling Communications

by / Newsroom Ink on 08/01/2016

Tom Mattia, former Global Head of Communications for Coke and EDS and Chief Communications Officer at Yale University, sat down with Newsroom Ink’s CEO Ed Lallo to discuss public relations and communications.

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Positioning Executives for Prime Time

Positioning Executives for Prime Time

by / Newsroom Ink on 08/01/2016

Click on the corporate link for most executives. What do you come up with? More often than not, it’s a short bio and head shot – offering the perfunctory and staid, one-dimensional profile.

Now, imagine a sharp, online news magazine format featuring executive viewpoints, media stories, FORTUNE 500 photography and video interviews that bring an executive’s brand to life. Everything the executive wants you to know about his or her personal brand is there ­– all in one place.

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Newsroom Ink Launches New Sites For Gulf Seafood Institute

Newsroom Ink Launches New Sites For Gulf Seafood Institute

by / Newsroom Ink on 01/05/2014

Continuing to give industries and organizations a greater voice and web presence, Newsroom Ink has launched and staffs a news site for the newly established Gulf Seafood Institute.

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Newsroom Ink Produces Measurable ROI for Louisiana Seafood

Newsroom Ink Produces Measurable ROI for Louisiana Seafood

by / Newsroom Ink on 08/31/2013

As an expert in brand journalism, Newsroom Ink believes in giving clients good value for their communications investment. For the Louisiana Seafood Promotion and Marketing Board, the effort also included the effective communications tools needed to secure an additional $50,000 in funding from BP for LouisinaSeafoodNews.com.

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